with great traditions, but it had fallen into a state of disrepair in the 1990s and was not well known abroad. In our case the customs only accept declarations before 12.00 am, and each truck/container has to physically go to customs (25 km) to be checked and sealed before leaving which is not the case now. She always creates articles that showcase the subject in the best light via her wealth of knowledge in the luxury travel and dining sectors. That seemed to me to be a good chance to start something new using 21st-century knowhow to turn it into a modern wine producer in the middle of Europe. Philip Cox is the man behind Cramele Recas, an incredibly smart, adept, market-sensitive Romanian winery. Philip Cox, founder of Cramele Recaş, the largest exporter of Romanian wine, believes the coronavirus will lead to consolidation in the wine industry. And it will be a real fight as both the UK and EU authorities have a lot on their plate now, and not much time, and this kind of issue is in every industry, all of which will be fighting their own corner in the negotiations. Before Covid struck, Philip Cox and his team had just started to work his premium wines in the on trade more, particularly ones which blend indigenous and international varieties together. Philip explains: “We try to make all of our wines over deliver quality at all price levels. PC: It’s a mixed situation. LM: What are the long-term effects of the pandemic on the European wine landscape? dupa ce mai demult am incercat merlot demisec castel huniade 2012 si era mai bun dacat cel din 2011 , ieri am luat un cabernet castel huniade 2012 , care era doc-cmd recas , lot 13221 . He talks to the team about Europe’s strength in solidarity, the conservation efforts by Prince Charles, and his unofficial role as ambassador for the country’s wine. Andrew Catchpole talks to the iconoclast at the helm In 1991, For the most up-to-date guidance from the government on importing and exporting wine from January 1, 2021 see here. Inevitably, Cramele’s vocal but eminently level-headed supremo Philip Cox leaps into the fray to defend his winery and its wines. Equally, I’m not buying Bentonite or Sulfur needing to produce origin certificates to be eligible in a trade deal concerning wine. I didn’t just make it up, you can check it. pt. LM: Thank you for your time, and it has been a pleasure speaking to you. This gives us a good chance to get a foot in the door with our high value for money wines. At some point early in the year, I either make a rude comment or otherwise draw attention to the series of “natural wines” made by Roumanian winemaking giant Cramele Recaş. Since the winery was built in 2000, under Philip’s control, more vines have been planted as land has been acquired in an effort to regenerate vineyards systematically run down during the years of communist oppression which ended as recently as 1989. Philip Cox, co-actionar si director de export la Cramele Recas. Cox is the founding partner of COX Architects, one of the largest architectural practices in Australia. http://adlib.everysite.co.uk/resources/000/264/150/movementwineeu7mar07.pdf, Well that was kind of my point , that the Uk can decide what level of physical controls it wants and indeed documentary ones too like VI1.The Uk won’t be part of the Eu’s free circulation any more so its up tot he Uk how they do it, I personally dont think they need Vi1 documents at all. So, get out and do something! They all still work in the company. Doesn’t sound that bad? This is the most damaging, difficult and expensive of the lot. We treat all the grapes with much care and attention. Also online is obviously going well – we work with Virgin Wines in the UK. 1.) It’s difficult to say what exactly helped us become the largest exporter of wine, but crucially, we are extremely good value for the quality of wine we produce, which has a huge impact. In toti acesti ani, Cramele Recas a adoptat aceeasi pozitie fata de vinurile entry-level si mediu ca si fata de vinurile premium si superpremium. All of which would be a much bigger problem. Clearly, any exposure to Romanian wine is good for all concerned, and I know that there is so much more to be discovered. Cramele Recas wines available in this country are a mix of international and indigenous grape varieties, available in both the on and off trade. Philip Cox, founder of Cramele Recaş, the largest exporter of Romanian wine, believes the coronavirus will lead to consolidation in the wine industry. Directorul comercial al companiei Cramele Recas, unul dintre cei mai importanti exportatori de vin, spune ca a infiintat o companie care se ocupa de marketingul si vanzarea produselor pe piata interna. VIMEO. LM: Forgive us if we’re wrong, but is Romanian wine less widely known and talked about? Here are my notes. For the UK market, Philip Cox, commercial director Cramele Recas, is working with Aldi to deliver Pinot Noir, Malbec and Pinot Grigio ranges in … Access to this article is restricted. Philip Cox crede ca micii proprietarii sunt mai vinovati decat boabele de gheata, cazute din cer: "Au primit vita-de-vie si nu stiu sa o ingrijeasca, nu au avut timp sau nu au vrut. Wines will have to be labelled with the full address of the UK importer, no matter the quantity purchased, which is not the case on wines shipped within the EU. An innovative Romanian winery has put the country on the vinous map. But they also make some more premium offerings, and I got to try a few of these. Therefore they {i.e. Philip Cox, Recas: The wine glass is agitated right now In Western Romania, in Banat, respectively at Recas, a group company with British and Romanian investors, Cramele Recas established at the end of the 20th century but the vineyards in the area are dated back in 15th century, as the company history profile shows. It turns out that a wine has about 20 ingredients and sub-ingredients: labels (glue, paper, ink, varnish, hotfoil), cartons (paper, ink, glue), screwcaps (aluminum, ink, PVC liner, hotfoil), bottles (sand, soda etc), grapes, enzymes, yeast, bentonite, SO2 etc, etc. "This will sort out the sheep from the lambs" - Cramele Recas founder Philip Cox - CORONAVIRUS SPECIAL Andy Morton | 7 April 2020 To read this article and more, including our archive of drinks industry news, analysis & comment pieces from the … Philip said it was a relatively easy adjustment as their strategy has long been to use minimal fining, stabilisation treatments and sulphur dioxide. It’s certainly a family affair, as we’re all still working in the company! We now own three wineries: one large facility in western Romania with a capacity of 32 million litres, plus two further sites in the east, which can process a further 7.5 million litres between them. 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Exclusive Interview With Philip Cox, Owner Of Cramele Recas I founded Cramele Recas in 1998 with my wife with two other families. Its not looking promising right now, and I sincerely doubt that we will be able to avoid all of them and keep the current trading arrangements which from my point of view are just fine. He produces some excellent varietal wines that are also exceptional value. Cu toate ca vinurile de la Recas sunt bine cotate de catre consumatori si speciali sti pe toate segmentele de calitate, Philip Cox, considera ca potentialul maxim nu a fost inca atins, procesul de evolutie aflandu-se la „25% din potentialul pe care il are podgoria si crama. Photo about Philip Cox is one of the shareholders Cellars Recas, Timis county, Romania. Philip Cox is co-owner of Cramele Recas, Romania’s most successful wine exporter and one of the country’s biggest producers. The immaculate vineyards are a combination of evolved plantings from 1447 and much more recent plantings too. What is that? But they also make some more premium offerings, and I got to try a few of these. LM: How has COVID-19 had an impact on the global supply and movement of wine? domnul philip cox : se pare ca lucrurile se indreapta in ceea ce priveste castel huniade . Philip Cox, Cramele Recas: 2006 ar putea fi primul an in care importurile de vin vor depasi exporturile. There may well be some big companies that are put under pressure. Philip Cox is co-owner of Cramele Recas, Romania’s most successful wine exporter and one of the country’s biggest producers. COPYRIGHT, INTERNATIONAL TREATIES AND OTHER APPLICABLE COPYRIGHT LAWS AND MAY NOT BE COPIED WITHOUT THE EXPRESS PERMISSION OF LUXURIOUS MAGAZINE, WHICH RESERVES ALL RIGHTS. It’s simply not factual to imply otherwise baring the folks in Brussels dropping the ball in negotiations… HOWEVER, as I said in my original reply (which I guess was too cheeky) the WHOLE reason for Brexit was that senseless rules like this one imposed by a bunch of bureaucrats in Brussels made staying in the EU insufferable for the voters in the UK. Published: 19 November, 2019. Cramele Recas was launched in 1998 and produces the biggest-selling Pinot Grigio in the UK, sold under various labels. Q&A - Philip Cox [Cramele Recas] Pt. So, a big heap of paperwork that needs to be gathered and then checked by local customs. He produces some excellent varietal wines that are also exceptional value. Quite apart from the costs and time wasted, EU producers and authorities have never issued VI1 documents within the EU and there is not enough infrastructure (labs, inspectors) to do so, certainly not by January 1, 2021. When and why did you move to Romania? Dr Philip Sutton Cox AO (born 1 October 1939) is an Australian architect. Print Mail. If, on the other hand, Third Country wine is already in free circulation when it is moved into the UK, the rules of Reg 884/01 apply; nonetheless, the UK trader receiving/responsible for the wine would be well advised to ensure that a copy of the original VI form is available in case of later difficulties<< All the best my friend. This will need to be paid in full at the port of entry to the UK before trucks can be released which is a cash flow pain. It means a supplier needs to get proof for each and every ingredient of the wine as to the country of origin, and only EU origin will qualify for getting tariff-free trade. The Cramele Recas Estate winery is owned by Englishman Philip Cox who runs the operation with his Romanian wife Elvira. So in my case it means sending samples off to the only official lab in our country (500 km from here) by courier (€20), paying €25 euro per analysis of each batch/wine (bottling on different days warrants separate documents), waiting two weeks for it to come back, then taking it to an inspector 75 km from here to get it stamped, plus paying somebody to administer the whole thing and make sure all the paperwork is planned/checked in due time for each delivery. As a director and co-owner of Cramele Recas, Romania’s largest exporter of bottled wine, Philip Cox has an unique perspective on these trade negotiations in a post-Brexit world. Photo about Philip Cox is one of the shareholders Cellars Recas, Timis county, Romania. With the white wines, the only change was from animal- to plant-based gelatine for juice clarification. The Solara range consists of a glorious orange wine, a … The immaculate vineyards are a combination of evolved plantings from 1447 and much more recent plantings too. Sabi Phagura caught up with owner Philip Cox and found out how hard business has become for the company, and how they are trying to do their bit to help fight Coronavirus. All markets have suffered from the shutdown of the on-trade, but it affects the traditional suppliers more from the larger winemaking countries. There will definitely be some consolidation of the global wine business – there are too many wineries in the world, more than the market needs in fact. You can’t beat Rosé for summer either, so we would have to recommend our Sanziana Pinot Grigio Rosé which is available at Corney & Barrow, priced at £8.25. Exclusive Interview With Philip Cox, Owner Of Cramele Recas As Romania’s most significant wine exporter, Cramele Recas has customers in most major wine markets around the globe. ‘Let’s talk about emerging global sales trends, post lockdown with Philip Cox, Cramele Recas’ online seminar at 2 pm on Friday 12 June 2020. Well it’s a lot of work I can tell you. To write (or imply it seems) that every container needs to be physically checked at the port of entry is not factual and you know it. QandA – Philip Cox [Cramele Recas] Pt. The immaculate vineyards are a combination of evolved plantings from 1447 and much more recent plantings too. Sabi Phagura is a health, fitness, travel and lifestyle journalist with over 14 years experience in both print and broadcasting media. We’ll see how it plays out. With Luxurious Magazine, Sabi has travelled the world and experienced some of the finest things that it has to offer. Philip Cox explained that Cramele Recas made 17 million litres of wine in 2016, which is a 100% growth since 2010. La fel s-a intamplat si in Bulgaria, unde mii de hectare de vie au devenit nefunctionale". He is also English, understands the British psyche, and fears that the nation is sleepwalking into a restrictive trading environment that will severely hinder trade. All Rights Reserved. Your email address will not be published. I would be very happy if the Uk and EU manage to negotiate terms which avoid all the problems I singled out in my article. Details can be negotiated,- All I mentioned was my experience from current free trade deals the Eu negotiated, so in the case of Canada the requirements are much more simple- essentially a declaration filled in by the producer. Consumers might not naturally go for a Romanian wine, but once they get past that and try it, they’ll keep coming back for more. 2. And, if you are not buying your wine from the producer directly, it gets even more complicated as only producers can issue this document so this will be very bad for fine wine traders. Photo about Philip Cox is one of the shareholders Cellars Recas, Timis county, Romania. Last Name. "This will sort out the sheep from the lambs" - Cramele Recas founder Philip Cox - CORONAVIRUS SPECIAL. Same in the UK – trucks will need to be physically checked and undergo much more complicated customs procedures. So, for example, if I have one brand of wine sold to four UK distributors right now I will need to bottle four  different versions of it, each with a different back label featuring each company address. Cox warned that there could be a risk of low stocks for countries who import a lot of their food and other goods, such as the UK and Romania. Philip Cox is the Commercial Director and Shareholder along with his wife Elvira, who is also a Shareholder and Export Director. Bristol-born Philip Cox is one of the brains behind Cramele Recas – Romania’s prime exporter of wine. Since then they have invested €50 million and planted 1250 hectares of newer vineyards. All these things together mean a lot more administration, costs and time wasted for my type of business and will probably add around three-to-five cents per bottle, which is significant on wines that sell for under £6. DEFRA policy is they want to use this document for all wines imported from the EU after the transition period. From the end of the transition period, EU suppliers will no longer use the web-based EMCS system for wine shipments to the UK, and will have to go to their local customs office and complete a full export declaration which they then need to send to the UK importer/customs agent before the goods arrive. First Name. As someone that owns and runs a (now) large winery supplying the UK market for over 25 years, both from outside the EU and within the EU, it strikes me that most EU wine producers selling to the UK and most UK importers and traders do not realise what the practical aspects of UK leaving the EU really entail. For example, South Africa has seen a real disruption of wine sales by lockdown laws. Andy Morton | 7 April 2020. We hope our community can come out the other side and are so in awe of all of the initiatives that have come about to support all industries affected. 2 - Tasting Britain. Well it depends on what kind of business you have. Philip Cox. You can pick this up at Majestic for £7.99. Image of beverages, director, gesticulation - 31093476 It’s becoming an annual ritual. Philip Cox and his wife Elvira are founding directors of Cramele Recas, the wine company they set up from their vineyards in Romania 16 years ago. Founded in 1998 by Bristol-born Philip Cox and his wife Elvira, Cramele Recas is currently Romania’s largest exporter of wine and the biggest seller of premium wine in the country. The Cramele Recas Estate, owned by Englishman, Philip Cox and his Romanian wife Elvira, have put in a huge amount of work into transforming their slice of grape growing history into a contemporary winemaking haven. By Andrew Catchpole. The Cramele Recas Estate, owned by Englishman, Philip Cox and his Romanian wife Elvira, have put in a huge amount of work into transforming their slice of grape growing history into a contemporary winemaking haven. Cramele Recas is Romania’s biggest exporter of bottled wine, and a major player in the domestic market . Image of roumanian, industry, timis - 27760002 Now we are on to the really nasty stuff. Our Incanta Pinot Noir also makes a good ‘BBQ wine’ – perfect with charred steaks and meats. For each type of wine, every year, and in some countries, it is also done specifically for each customer. For smaller producers and importers, it will be much worse and effectively means small shipments of mixed wines will become very near impossible – particularly for reasonably-priced wines. Free trade deals all over the world are negotiated along WTO guidelines so you blaming the Eu for preferential origin certificates is not fair. Founded by Bristol-born Philip Cox … So, when the transition period is up – officially at the end of this year – what will change? What does it take to become the largest exporter of wine in Romania? Founded by Philip Cox and his wife Elvira in 1998, Cramele Recas sold around 17m, 75 cl bottles in 2017, which according to Philip Cox, is a 25% increase. Image of bussinesman, recas, bussines - 33934784 The Solara range consists of a glorious orange wine, a juicy red wine and a fresh and fruity rose! I doubt we will be able to escape the customs declarations and labelling requirements, but origin certification can be simplified. The immaculate vineyards are a combination of evolved plantings from 1447 and much more recent plantings too. Bristol-born Philip Cox is one of the brains behind Cramele Recas – Romania’s prime exporter of wine. Required fields are marked *, Industries * Beer/Brewer   Buyer Retailer   Buyer Supplier   Buyer Operator/On-trade   Media   Pr   Sommelier   Supplier   Spirits producer   Wine Merchant   Wine Producer   Other, Notice: It seems you have Javascript disabled in your Browser. Company name: Cramele Recas Constituents: Cramele Recas Prod, Cramele Recas SA, Cramele Recas Group SRL Address: Complex de Vinificatie CP1, Recas 307340, Timis County Founded: 1991 Region: Recas and Minis AOC: Recas and Minis Area plantation: approx. Cramele Recas was launched in 1998 and produces the biggest-selling Pinot Grigio in the UK, sold under various labels 30.05.2006, 00:00 8. Other countries have much bigger problems. The Cramele Recas Estate, owned by Englishman, Philip Cox and his Romanian wife Elvira, have put in a huge amount of work into transforming their slice of grape growing history into a contemporary winemaking haven. "The Cramele Recas Estate, owened by Englishman, Philip Cox and his Romanian wife Elvira, have put in a huge amount of work into transforming their slice of grape growing history into a contemporary winemaking haven. LM: We understand Recas have been doing their bit to help during the Coronavirus crisis. http://adlib.everysite.co.uk/resources/000/264/150/movementwineeu7mar07.pdf, David Gluckman: why Seedlip is the Emperor’s New Clothes, How to invent a non-alcoholic brand: Gluckman on Aqua Libra, Paul Mabray: consumer insights and data are key to wine’s future. For the UK market, Philip Cox, commercial director Cramele Recas, is working with Aldi to deliver Pinot Noir, Malbec and Pinot Grigio ranges in 37.5cl wine bottles. It took me the work of two people for two months to do one of these recently for a shipment to Korea that has a similar agreement with the EU. Exclusive Interview With Philip Cox, Owner Of Cramele Recas As Romania’s most significant wine exporter, Cramele Recas has customers in most major wine markets around the globe. Blackberry flavour and aromas with supple tannins and rounded, open ended aftertaste.75cl Bottle PC: We bought an old state winery, but we’ve since invested €50 million and planted 1,200 hectares of new vineyards. Philip Cox is widely considered an ambassador for Romanian wine and discusses and promotes other Romanian wineries with as much pride as his own. VI1 documents are, in my opinion, a protectionist measure to make life more difficult for non-EU suppliers of wine in a continent which has too much wine, they offer no real quality or food safety role, it’s just a bit of paperwork. Cu toate ca vinurile de la Recas sunt bine cotate de catre consumatori si speciali sti pe toate segmentele de calitate, Philip Cox, considera ca potentialul maxim nu a fost inca atins, procesul de evolutie aflandu-se la „25% din potentialul pe care il are podgoria si crama. Q&A: Philip Cox, founder, Cramele Recas. well hopefully not all of it. He talks to the team about Europe’s strength in solidarity, the conservation efforts by Prince Charles, and his unofficial role as ambassador for the country’s wine. Good luck. A fleshy Pinot Noir showing ripe, plummy aromas with a silky rich flavour on the palate. Literally no other countries in the world use such a document for importing wine – not America, Canada, Japan, Russia, Australia, South Africa and so on. Despre preturi, concursuri si bloggeri de vin cu dl Philip Cox (Partea a II-a) Published by Dan Micuda under Diverse,Interviuri,Marketing,Opinii,Recas,Romania Asa cum va promiteam in finalul primei parti revin cu intrebarile cele mai interesante din mini-interviul cu dl Philip Cox, unul dintre actionarii Cramelor Recas. Whatever opinion you have on Brexit most people I am sure are completely fed up with hearing about it. Protectionism on wine is not needed in the UK where the local wine industry is unable to supply the quantity and range of wines the market consumes, and hundreds of thousands of people work in the wine trade. Even in countries with cheap labour this costs around €500 to do for each wine. PC: We’re launching a new range in Waitrose on the 22nd of June called Sorcova, which features a Pinot Noir and Pinot Grigio, and both have an RRP of £7.79. But for small imports of multiple products in small quantities it is an existential threat, for example a shipment of two pallets of 20 different wines, with maybe two-to-three batch/lot codes of each wine could end up easily having 25-30 VI1 documents at €45 euro a pop plus administration costs. RE-USE OF ANY OF LUXURIOUS MAGAZINES’ EDITORIAL CONTENT AND GRAPHICS FOR ANY PURPOSE WITHOUT OUR PERMISSION IS STRICTLY PROHIBITED. Luxurious Magazine © 2010-2019. PC: For a long time, consumers were very concerned about where their wines were from and would stick with the classic wines of France and Italy etc. Tweet. Cramele Recaș is owned by Englishman Philip, his Romanian wife Elvira (the export director), and Gheorge Iova and Ioan Georgiu, who run the vineyards. Okay, let’s go down the list. "The Cramele Recas Estate, owened by Englishman, Philip Cox and his Romanian wife Elvira, have put in a huge amount of work into transforming their slice of grape growing history into a contemporary winemaking haven. The winery – the biggest in Romania by volume and turnover – is behind some very price-friendly wines here in the UK. Unii au facut din vin un hobby. As a director and co-owner of Cramele Recas, Romania’s largest exporter of bottled wine, Philip Cox has an unique perspective on these trade negotiations in a post-Brexit world. Philip Cox Cramele Recas After finishing university in the UK, Philip decided to move across Europe to Romania in 1991, after realising what great potential the country had to entrepreneurs. I find no documentation that addresses this part of winemaking on US products shipped currently to the EU. <> Any subsequent movement of consignments of imported wine within the Community prior to payment of Customs duty must be accompanied by the original VI1 document or a VI2 prepared by the consignor (VI2 forms should be obtained from HM C & E). He talks to the team about Europe’s strength in solidarity, the conservation efforts by Prince Charles, and his unofficial role as ambassador for the country’s wine. It might differ from one country to another but this is what it means for our company in Romania selling to the UK. He is originally from Bristol, arriving in Romania in 1991 and selling Heineken as his first job. ALL EDITORIAL CONTENT AND GRAPHICS ON OUR SITES ARE PROTECTED BY U.K AND U.S. MODELE SI COLABORARI CU PRODUCATORI DE RENUME. Cramele Recas. Philip Cox is one of the owners of Cramele Recas, which is a family company that started in 1998 with three families. Also, a tactic we’ve used in the past, and continue to use, is to make sure our wine bottles are attractive to the markets that they’re going to be sold in. As Romania had more-or-less collapsed from half a century of dictatorship and communism, Philip felt a surge of opportunity to help improve the country. The immaculate vineyards are a combination of evolved plantings from 1447 and much more recent plantings too. Unfortunately for business the real discussion is only just beginning now, and it’s up to all sides in the wine trade to fight to try to obtain a version of Brexit which causes as little damage as possible, as there is clearly no upside for our industry. © 2010-2020, LUXURIOUS MAGAZINE®. Romanian wine is undergoing a renaissance, of sorts, and much of that success has been attributed to Cramele Recas. We sampled 8 fresh wines, including a white that has made it onto Gordon Ramsay’s menu, a rosé and a dessert wine amongst some reds which perfectly complimented the duck. They sell 24 million bottles a year under a whopping 247 different labels, and they specialise in well-made affordable supermarket wines. The first point of call on our slightly madcap three-day wine-tasting adventure was a tour of the Cramele Recaș vineyards with winery founder and commercial director Philip Cox. Cox is the founding partner of Cox Architects, one of the largest architectural practices in Australia. For every batch of every wine, on every delivery to the UK forever. Support Miles Beale and the WSTA, or your local wine producers organisations to lobby against this. >>most countries already know what cargo is coming their way. The Cramele Recas Estate, owned by Englishman, Philip Cox and his Romanian wife Elvira, have put in a huge amount of work into transforming their slice of grape growing history into a contemporary winemaking haven. Could you talk us through what you have been doing during the pandemic? 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