Maurice Lenell Cooky Co. — whose Jelly Stars, Almonettes and other cookies are a Chicago tradition — is operating under Chapter 11 bankruptcy protection and could either reorganize or be sold, according to Ken Mann, president of Equity Partners Inc., the broker Maurice Lenell hired to … An 8.5 ounce package of your all-time favorite, Jelly Swirls. Of course there was always more to Maurice Lenell than just cookies. Of course there was always more to Maurice Lenell than just cookies. I think the descriptions of the Lenell cookies, by both Neil and the commenters, are pretty accurate. Edit them in the Widget section of the Customizer. The discovery of spices, ground nuts and sweet dried fruits added tantalizing flavors to the small mounds of butter, flour and sweeteners. That wouldn't be the same plant where Mondelez (the current owner) is laying off 600 people, would it? You can use them to display text, links, images, HTML, or a combination of these. Etsy is currently offering a beautiful vintage 1970’s shortbread Christmas tin. DIRECTIONS. The top sellers were Pinwheels, Raspberry Jelly Swirls and Almonettes. I continue to free-lance for many organizations such as Hope's Front Door. : Maurice Lenell: My Mom always served the pinwheel swirl cookie and jelly star cookies with coffee and for guests. I always told the boys that a monster lived there. But they were here, once, and that's the important thing. Add whole egg, orange zest, and almond extract (if using), scraping down sides of bowl as necessary; beat until smooth. Reviewed … "How about this," I suggested. Not sure why they were the rage since, again, it was always a chocolate chip cookie…even today. Maurice Lenell signature cookies soon became a Chicago institution. The machine, he said, for making pinwheels is proprietary. Funny how people rush out to empty the shelves when an iconic item is being discontinued. the Patch, The Culture Trip, CBS Local, Grand and Reunion Magazine, Sacred Journey, Mature Years, Phoenix Focus, and Parachute Local MapQuest. I have a recipe for pinwheel cookies but it doesn't quite taste the same. MICHIGAN CITY | Maurice Lenell Cooky Co.'s popular pinwheel and jelly star cookies will soon be popping out of ovens at the Consolidated Biscuit Co.'s Michigan City Baking. My children’s stories received notoriety as two were chosen for honorable mention in the 2003 Writers Digest International Contest from over 18,000 entries. ... 1.0 out of 5 stars broken cookies broken heart. There was a huge old furnace in the basement of our building at Pine Grove, some 1920s relic too big to remove. Intricate designs depicting Christmas symbols carved from wood were first made by German Black Forest craftsman. Why? ( Log Out /  ... Maurice Lenell Launches Online Store. https://www.tasteofhome.com/recipes/basic-chocolate-pinwheel-cookies Then again, I grew up near Andersonville, and the bakeries! After graduating college, I published a variety of poetry and short stories for publishers such as Quill Books and the American Poetry Anthology as a secondary speech, drama and English teacher at Warren Township High school. Spread half the jam mixture over rolled dough to within 1/2 inch of the edges. Roll 1/2 the dough into a 12x7-inch rectangle on a lightly floured surface. Just Eat It. During the later Nam war years the overtime was nonstop due to a gov't contract they had with cookie packets provisions for the soldiers. He worried their competitors would learn their secrets. They had the crinkly red paper nest the cookies sat stacked in. "You don't show me the machine that makes the pinwheels. Our recipe makes a full batch of nearly 5-dozen delicious pinwheel cookies from scratch, using simple steps that are easier to follow than most recipes, although it does require a bit of patience. I really don’t know what not to like about them. Change ), You are commenting using your Facebook account. Butterscotch Stars $ 3.00 ea E-mail: 11 oz. I won't miss them at all. No matter what Christmas cookie is on your favorites list, it is time to start baking; December 4th is National Cookie Day. who opened the Lenell Bakery in 1925, and then joined with friend Agaard Billing in 1937 to start the company at 3352 N. Milwaukee. Berliner Brot bars contain several spices, nuts, fruit and rum. I then began writing consistently with over 500 articles on inspiration and workplace development as the Chicago Career Coach for the widely read Examiner. In 1937, the bakery changed its name to “Maurice Lenell.” “His name was Erik Maurice Lenell and he was the son of Hans Lenell,” explains Jill Bocskay, who is Hans Lenell… Ding-Dongs were my Hostess favorite, but they don't taste as good now that they're made by union busters. This is a text widget, which allows you to add text or HTML to your sidebar. But soon, Hall and other Maurice Lenell fans will have to find other ways to satisfy their nostalgic cookie cravings. At the bottom, the Chinese almond—boring. God bless! Change ), You are commenting using your Twitter account. Cookie molds of these Christmas figures were later lined with tin or aluminum. That's really where it all began realizing that I could write. Product details. Now SNO-BALLS, however .... those were fantastic. Meet your 2016 Republican presidential candidates. Next, the chocolate chip -- always a disappointment, never really very chocolate chippy. Please include your name, phone number and your favorite Maurice Lenell products! Using an electric mixer, beat butter until light and fluffy, about 3 minutes. Would love to try it … Sift the flour, baking powder, and salt together and set aside. And the empyrean, the best-selling pinwheel. If you love Maurice Lenell Cookies, you've already had better memories of them than you'll get by fetishizing the last ones made by some company in Ohio. Growing up in Elmwood Park I can remember Saturday morning trips down to Lenells to get cookies, and standing mesmerized nose stuck to the glass watching the conveyor belt carry those cookies round and round.....and the heavenly scent which could be enjoyed for blocks! Maurice Lenell Pinwheel Cookies, 9.3000-ounces (Pack of6): Amazon.com: Grocery & Gourmet Food ... 3.0 out of 5 stars usually love these cookies. The Illinois State Fair is deep-fried fun. The company moved to West Belmont Avenue in 1940 and built the last Harlem Avenue plant in 1956 (okay, not in Chicago, but Norridge. A boy would timidly set it down, and as they'd bolt for safety, I would sky the cookies off the plate, jam them into my mouth, and follow. A remnant that will fade out of existence now that the brand has been shut down by its owner, Consolidated Biscuit of Ohio. The factory closed years ago, but the company that bought the name continued producing the really famous varieties like pinwheels and jelly stars. A dense disc of sugar, swirled chocolate and vanilla, with an improbable pink trim. Christmas cookies are always a favorite with Southern Living readers, so it is little wonder that this recipe for Basic Butter Cookie Dough became a holiday favorite. No more raspberry jelly swirls. Cookies Galore: Chicago Recipe Exchanges are Heating Up. Post was not sent - check your email addresses! How the Christmas Cookie became a regular star during Christmas celebrations traces back to the Crusades. The distinctive logo, a lucky boy who had somehow contrived to find a cookie jar larger than himself and climb inside. They prefer to ship some jobs out now. Not that the varieties were equal: there was a hierarchy. In 1937, when he struck out on his own, Maurice used this hand-on baking knowledge and may of the family recipes to produce his own cookie jar favorites. And what about a recipe for basic old animal cracker cookies? I didn't know it, at the time, that these small, sugary emissaries, marching by the millions from their Harlem Avenue plant, were a lingering remnant of the city's vibrant Swedish community, along with Andersonville, Peterson Avenue, and Walgreen's. Almonettes $ 3.00 ea E-mail: 9.5 Oatmeal Raisin $ 3.00 ea E-mail : 9.5 oz. Tom Evans, Thanks, Tom, for the "Ballade." So I got to walk through the plant, which closed when Lenell went bankrupt in 2008. Chicago was always pretty at Christmas too. They all tasted like compacted sugar. ( Log Out /  The elaborate molds deceased while the popularity for using metal shapes to cut out cookie shapes evolved into a new era. A Taste of Nostalgia —The Legacy of Maurice Lenell Cookies Lives On Ash-har Quraishi | December 22, 2011 Cookie Store Offers Last Chance to Get Maurice Lenell Cookies in Chicago Expensive equipment, and a ban on trans fats pretty much sealed their fate. Timeout Chicago offers some great suggestions for bakeries in Chicago. Through many decades of one word after another, I just never give up. Sorry, your blog cannot share posts by email. Maybe that was one of the reasons that production of Maurice Lenell was moved to Ohio? Lifelong Chicagoans were heartbroken in 2008 when the Maurice Lenell Cooky Co. closed its doors. Carefully roll dough, jelly roll-style, around filling; pinch side seam to seal roll, keeping … The business was struggling in 2007 and sold to a company. I've reached the point where I let stuff go. There were six of them within three blocks of my house, and they were all fantastic. Maurice Lenell grew up working at a small Swedish bakery on the northwest side of Chicago. A few name changes later, Maurice Lenell’s Cooky Company becomes a Chicago tradition, selling for over 70 years on Harlem Avenue in Norridge. Sift together flour, baking powder, and salt in a large bowl. No more—sob!—pinwheels. No more almonettes. Sheets of red and green butter cookie dough are rolled around each other to make a log of spiraling colors. Make your holidays joyful with Eli's Cheesecake, "Get out of here!!" "Go back," I'd whisper. I wasn't a huge fan of them. But “Lenell Cookies,” as it was first known, began as a bakery, founded in 1925 by Swedish brothers Hans and Gunnar Lenell. These pinwheel cookies have a delightful old fashioned look that is totally cute but very tasty, too! The company that has been producing a limited supply of the cookies since the Maurice Lenell Cooky Company went bankrupt in 2008 has pulled the plug on pinwheels, jelly stars and other sentimental favorites. Now and then I'd suggest we go down and feed the monster in the basement. If you like pinwheels from a box, imagine eating one hot off the production line. Gingersnaps are called pepparkakor in Sweden. Do This For December 16. They had the crinkly red paper nest the cookies sat stacked in. too dry and crumbly.but i loved Win Stracke's booming voice singing about "those wonderful cookies from Maurice Lenell," even if they weren't. Speaking of lucky boys, I toured the Harlem factory, though it took some doing. Enchanting!john. But after a large bakery bought the trademark and … Thank you for your comment, which will be published at the discretion of the proprietor. Divide cookie dough in half. The early cookie cutter companies embossed their names on the cutters. Dec 17, 2016 - Recipe for Maurice Lenell Pinwheel Cookies! But sometimes that's a good thing. I assume you were alluding to the teams whose stadiums are actually outside the city limits.But I was waiting for an allusion to Proust's madeleine, which I finally tasted at the Drake, forever to evoke moments of helpless out-of-placeness.john, I've had madeleine's in France and England. Maurice Lenell Jelly Swirls comes in 8.5 ounce pack. Maurice Lenell grew up working at a small Swedish bakery on the northwest side of Chicago. We'd assemble just outside the furnace room. All considerably superior to what Lenell had on offer.Had he wished to Neil might have amplified on his comment that he's reached the point where he lets thing go by evoking a literary precursor to Monsieur Proust who, some centuries earlier, found the perfect metaphor for the inevitable melting away of things we cherish. I confess I made the rounds myself, driving to a few nearby stores, seeking the lovely pinwheels, but to no avail, alas. A few name changes later, Maurice Lenell’s Cooky Company becomes a Chicago tradition, selling for over 70 years on Harlem Avenue in Norridge. View all posts by Lifetime Chicago. Delicious shortbread cookies with a dollop of raspberry jelly in the middle. Deal with it. Roll into balls and press down with a fork dipped in sugar or flour. No more almonettes. They spelled cookie "cooky," "The Maurice Lenell Cooky Co.," a throwback to its origins: Hans and Gunnar Lenell. Passing happily through pools of aroma, puffs of almond, of sugary sweetness. Trust us though, these pinwheel cookies are absolutely worth the wait! Add the rest of the ingredients. They can also be made in a chocolate-vanilla pinwheel variation. ( Log Out /  The top sellers were Pinwheels, Raspberry Jelly Swirls and Almonettes. With an electric mixer, beat butter and sugar until light and fluffy. I have an old antique mold just for making animal crackers. No more—. Enter your email address to follow this blog and receive notifications of new posts by email. Raspberry Jelly Swirls $ 3.00 ea E-mail: 9.3 oz. My dad used to talk about hot cookies or crackers right off the conveyor belt at Nabisco on Kedzie. Never saw what was so great about them. The business was struggling in 2007 and sold to a company. The Cookie Store on N. Harlem is reportedly selling the last of its legendary cookies. It took a full year to find a location and get set up, but we managed to open our doors on Nov. 28, 2010. And I'll promise not to say anything about how pinwheels are made. I always loved making Christmas cookies with my Mom. The Cookie Cutters Collectors Club sponsors National Cookie Cutter Museum in Joplin, Missouri. Thank you! Writing, loving new books, remembering the days of the past in Chicago and writing about the stories of others that need a place to share their work. Quality cookies since 1937. It's sorta sad, spinning the dials of your safe, pulling out that last stack of pinwheels, laying on a chaise in a dimmed room and slowly bringing it to your lips, weeping. Good thing he never became overweight or diabetic, but he was never hungry for dinner when he got home. Then we'll sweep the crumbs into the dust pan of history. Change ). During the Middle Ages only guildsman could bake gingerbread except during Christmas. In the blizzard of '67 when he was trapped there for 2 days, no one went hungry. I can see us, one boy gingerly holding a paper plate containing a couple of Lenell cookies--not all those tins got to the firemen. Instructions. Germans are credited with hanging Christmas cookies on their trees first. In 2009, Maurice Lenell asked us about opening a store. Mix first six ingredients. I can still hear my mom saying "they're cooking today!". It's not as pressing as when many went crazy over the Twinkies temporary ending. He was reluctant to let me visit. Airy spongy nothings. me, too, Peter. It's just a few blocks from the shuttered Maurice Lenell factory in Norridge. Mix well. That's two of us. Hot Dog University serves up frank secrets. I wondered. Does anyone have the recipe for the pinwheel cookies like what Maurice Lenell (sp?)sells? BREAKING MAURICE LENELL NEWS: As far as we know, we are the first to report on this... Just four weeks ago, on November 21, 2019, Hearthside Food Solutions, LLC, the current owner of the Maurice Lenell brand, filed a trademark application to the United States Patent and Trademark Office (USPTO), serial number 88702043, for a particular stylized form of the Maurice Lenell logo. No matter what culture is celebrating a December Holiday, a tasty cookie steeped in tradition will be a star feature in the festivities .You can travel around the world and find cookies from every country by clicking on the link or order from your neighborhood bakery. For years afterward, at Christmas, Lenell would dispatch a four-pound drum of cookies, sometimes several drums which, ethical journalist I am, I would either set out in the newsroom or convey to the local firehouse. By the 1600’s the Dutch were bringing their cookie cutters to America to make the stars, bells, angels, and Christmas figures to hang on their trees. Maurice Lenell signature cookies soon became a Chicago institution. The younger one cautiously peeked through the doorway, at the bare white plate set before the furnace. To me, Lenell is a classic victim of middle-of-the-road syndrome: Not bad enough to be really cheap, and not good enough to be gourmet. As a card-carrying member of the Division Street Russian Baths, I would take the heat, and one of the sweaty Jewish guys on the bench with me was Wayne Cohen, whose father Sonny bought the company in 1987. Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account. People are rushing to buy up the dwindling stock, but they're just postponing the inevitable. It made a grand procession down Halsted Street, me, holding the big drum, two eager boys skipping along after, on our way to make firemen happy. It's the Willis Tower now. In 1937 when he struck out on his own Maurice used this hands-on baking knowledge and many of the family recipes to produce this own cookie jar favorites. 8.5 oz. "Close enough for baseball" is a good one. Then, I entered into the Keep Chicago Clean contest supported by my junior high. Pinwheels Swirls $ 3.00 ea E-mail: 9 oz. So between your not showing it to me and my not writing anything about it, the secret will be safe.". Change ), You are commenting using your Google account. The cookies were all of a size, about a half dollar, came in two dozen varieties. Bliss. These shortbread cookies with jam have been one of my favorite for a very long time. I love history and I especially love Christmas! They taste super, melt in your mouth, have a drop of chewy jam in the middle, and can be made in 25 minutes. Before I ever came to Chicago, Chicago came to me, with all its sweet ethnic pride, in the form of Maurice Lenell cookies. Sliced into colorful pinwheels, these heirloom cookies are the perfect holiday treat. I'll confess - I never liked Maurice Lenell cookies - they were rock hard and not very tasty. But my writing extends beyond that scope, with high-level publications that include local newspapers such as the Chicago Tribune. Compared to my grandmother's homemade cookies of similar design, Lenell's taste like sawdust. It has been a lifetime for me as a writer and I never tire of new challenges as well as rejections. All somewhat different tasting although baked in the same shaped mold. The popular new flavors traveled from country to country. Close enough for baseball). Yes, that is the one. -- The Plainfield Tornado, Tommy Wong: "Everyone is like your family". You can also check out The Chicago Cookie Store for old-time cookie favorites for the holidays. Maurice Lennell Outlet Closes. "And see if the monster ate the cookies.". In a mixer with a paddle attachment cream the butter well; then add the sugar and continue creaming until light and fluffy. Better were the hexagonal cookies topped with coarse sugar, and the raspberry jelly swirls, with their tongue-pleasing ridges and glob of red goo—they might call it "jelly," but it was hard, and would embed itself in your molar to be picked out with a fingernail. Speaking of Chicago food history-Maurice Lenell cookies are no more. Join Date Aug 2008 Location California Posts 4,097 Thanks 82 Thanked 384 Times in 305 Posts Preheat oven to 375º. For example, homeland ingredients of butter, and flour combined with spices of cardamom, saffron, nutmeg, and almonds kept growing in popularity. Better to end with one last Maurice Lenell memory. Maurice Lenell Cookies are the source of many childhood memories, usually involving the way those bone dry pinwheels, jelly stars and other cookies could soak up a … Now Maurice Lenell is gone too. No more raspberry jelly swirls. Maurice Lenell grew up working at a small … He always came home with treats. In 1920, 2 brothers and a friend emigrated from Sweden to Chicago to begin a family recipe bakery, Lenell’s in Chicago. At the age of twelve, I published my first poem in the Chicago Tribune about two wonderful boys I babysat. That worked. ( Log Out /  In Germany, Lebkuchen combines spices, and honey. Good thing your dad retired when he did. He retired early in 1989. The distinctive logo, a lucky boy who had somehow contrived to find a cookie jar larger than himself and climb inside. Writing not about cookies but famous women, François Villon asked after each verse of his "Ballad of the Ladies of Times Past," "Where are the snows of yesteryear?" Edit to above: Yes, it is. 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Check out the Chicago Career Coach for the `` Ballade. rush out to empty shelves! Add the sugar and continue creaming until light and fluffy anyone have the recipe basic... Famous varieties like pinwheels from a box, imagine eating one hot off the conveyor belt Nabisco! Into a 12x7-inch rectangle on a lightly floured surface few blocks from the shuttered Maurice Lenell signature cookies became. Then we 'll sweep the crumbs into the dust pan of history trees first Tribune about two wonderful I. To me and my not writing anything about it, the chocolate chip cookie…even today wait! Took some doing it … Please include your name, phone number and your favorite Maurice Lenell up. Is like your family '' all somewhat different tasting although baked in the middle Ages only guildsman bake! Used to talk about hot cookies or crackers right off the conveyor belt at Nabisco on Kedzie,,... Sugar or flour many organizations such as Hope 's Front Door Lenell Jelly Swirls comes in ounce! T know what not to like about them was always a disappointment, never really very chocolate chippy added flavors. And my not writing anything about how pinwheels are made were all of a size, about a half,! Union busters the shuttered Maurice Lenell than just cookies. `` Lenell my... Was one of the Lenell cookies are the perfect holiday treat on favorites! Swirled chocolate and vanilla, with high-level publications that include local newspapers such as the Chicago Coach. By German Black Forest craftsman entered into the Keep Chicago Clean contest supported by my junior high sweep the into. Be published at the age of twelve, I published my first poem in the same Tornado, Wong.